Difusora 1010

The first love of the city of Lençóis Paulista, Rádio Difusora is, even today, the only local AM radio. Radiating at a frequency of 1010 KHz and power of 5KW, within a radius of 50 kilometers from Lençóis, reaching the cities of Borebi, Areiópolis, São Manuel, Agudos, Bauru, Botucatu, Pederneiras and Macatuba with faithful listeners throughout the region.
With an eclectic audience, Difusora's programming has a tendency towards the popular, with predominance of Brazilian music, notably country music. The radio features a team of respected, well-known and talented communicators.

The preference for Difusora radio is predominant in Lençóis Paulista, reaching up to 60% of audience during peak hours.
Due to its commitment, popular appeal and the rapid return of the population, radio has been the main channel for the dissemination of campaigns, interviews and news of public interest.

The Diffuser is innovating. With a new plastic, new programming, new announcers that come to add those that are already part of the history of the station, seeking even more dynamism and interactivity with the public. Valuing its seven-decade history, with an invigorated air and a look to the future.

His birthday is celebrated every 15th of June. There are more than 70 years of credibility and respect with the community.

Difusora has a daring project, aspiring new ways of spreading communication, in addition to radio waves, with the purpose of involving the digital medium, expanding its social role in the construction of a communication network closer to its public, updated and technological.

It carried out the redesign of its brand, valuing its history, its slogan and reaffirming its essence as the most charismatic radio in the region.

Under new direction, which comes to propose a concept of revitalization, with respect to history and with an eye on the future.
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